Opening Title Sequence

Mr. Fantastic Fox
Typography Project

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I created a 30-second animated credit sequence based on “Mr. Fantastic Fox.” Our final cinematic includes four key scenes featured in the movie, with a contrasting text in the foreground introducing the films character and voice actor. My role in this project was to sketch and illustrate the vector elements. I compiled my designs into four style frames to show a glimpse of the final stages during our process.

Objectives

Our goal for the final work was to be an opening title sequence that resembled one that you would see in a well-known Wes Anderson film: Mr. Fantastic Fox. Made in 2009, Mr. Fantastic Fox was one of many stop motion animated films that Anderson would come to produce, and in our animated sequence we aimed to execute an alternate version to the existing title sequence in the movie.

Vector Illustration

Collaborative Design and Research

Visual Identity

Planning

For the planning portion of this assignment, me and my teammate Vanessa Broomfield-Bryce conducted some research on the inspiration of our final product: Fantastic Mr. Fox. We annotated the movie, and analyzed the setting design of the film. We then took our knowledge to paper, and sketched out what we wanted our title sequence to look like based off of our inspiration. We had to carefully consider the typography used in the films own advertisements, and find one similar to match the tone.

A dark, brick tunnel with the text "Sewer Scene, Badge: Bill Murray."Showcases a farm field from a planes view with a thick border. Text: Farm land, airplane view.Sketch of tree with mountains in background. Text: 2. Paper cutout further away, widens the depth.Showcases a farm field from a planes view.

Design Process

Our next step involved four rendered style frames of our final animation, to not only get a look at how the final product will look, but can then use the vector layers created in the style frames as a base for our sequence. My goal for this section was to capture the essence of our inspiration as much as I could. The colour palette, silouettes, and scenery tone were all factors considered for my final style frame design.

A silouette of Kylie with swirly eyes. His outline echos in the background. Text: Wallace Wolodarksky as KylieA farm from from an airplane view. Text: George Clooney as Mr. Fox.A tree in the foreground, with layers of mountains in the background. Yellow text in the middle of the image reads "Meryl Streep as Mrs. Fox."A brown, underground area with a multi-coloured silouette of ash in his superhero costume. Text: Jason Schwartzman as Ash.

Challenges

Our original plan for the final look of our animatic to be more reminiscent of Wes Andersons stop motion animation films, and have the scenes be made entirely from paper. Unfortunately due to time restrictions, we weren't able to make a physical rendition like we had hoped.

Findings

I still considered myself a beginner in motion graphics, but upon reaching the end of this project I discovered the impact that moving elements can have to your designs. I was able to exercise my creative skills more in this project with vector design, and throughly enjoyed what came of it.

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